MEDIA KIT & RATE CARD
First, some facts on seniors surfing the Internet:
* 13 million North Americans aged 50+ use the Internet on a regular basis
* Americans aged 55+ spend more time online than younger computer users
* 24 percent of all seniors aged 64+ use personal computers at home.
* 38 percent of all senior computer owners use the Internet and e-mail
* Adults 55+ represent the fastest growing sector of the PC purchasing
DEMOGRAPHICS & TRAFFIC:
Since 1995 Grand Times Online has published the only weekly Internet magazine
designed exclusively for active older adults. Our Web site receives approximately
400,000 hits per month. The typical Grand Times Web site visitor is aged
60+, owns their own home, is college educated, and has an income in excess
Our site provides a very cost-effective vehicle for reaching the mature
market. Standard size ad banners linked to your Web site cost $190 per
month. Call 510.527.4337 for price and availability of extra-wide banners.
A two month minimum commitment is required. Your ad banner will appear
on the home page as well as on 25+ additional directory pages and the
current editorial pages. If you need us to create an advertising banner
for you, there is a one-time ad creation fee of $65.
Standard size banners: 150 pixels wide X 60 pixels high and 12K file size.
Extra wide size banners: 468 pixels wide X 60 pixels high (limited availability
of extra wide banners; call for availability and price information).
Full page ads: 8" wide X 10" high
DPI: 72 pixels/inch.
Space reservations may not be made until payment in full for the first
two months is received by Grand Times. Payment and your Insertion Order
should be sent to: GRANDtimes.com, 403 Village Drive, El Cerrito, CA 94530.
Ad materials may be sent to the same address or sent as an e-mail attachment
Advertising in the print edition of our magazine is not available and
therefore advertising opportunities with Grand Times are available exclusively
on the Internet edition. If you have any questions or we can be of assistance,
please call Reece R. Halpern at 510-527-4337 (9-6PM California).